Power Signs 2007 Digital Signage Conference

CONCORD, Ontario - November 28, 2007 - Omnivex Corporation, the premier provider of digital signage software, announced today that its President, Jeff Collard, will be highlighting the speaker list at the Power Signs 2007 Conference December 4-5 in Fort Lauderdale, Fla.

A popular speaker on best practices for digital signage, Collard is a leading voice for rendering real-time information and for making content relevant to the person in front of the screen. Digital signage is dynamic, resulting in increased revenue, reduced costs and more satisfied customers.

"Data is everywhere, so context is critical to the success of any digital signage strategy," Collard said. "Signage that meets the specific needs of individuals is driving both the top and bottom lines."

Collard's presentation is entitled, "Developing the Next Generation Software for Digital Signage" and takes place at 2 p.m. on December 5. He will discuss the digital signage ecosystem, business requirements for future growth, the communications supply chain, and context as king.

Omnivex is all about context as a driver for content. The person standing in front of a display and the messages delineated are key points. Omnivex bases all these decisions on a strong data foundation that allows advertising messages and content to be controlled by live business data (e.g. inventory levels, weather and airport passenger dynamics). Omnivex's corporate pedigree is the financial trading industry, so it understands the value of live data for updating content.

Power Signs 2007, focused on the future of digital signage, is organized by Intertech-Pira, which specializes in providing industry executives with strategic information and analyses pertaining to advanced materials and technologies, driving development of innovative products.

The conference will take place at the Hyatt Regency Pier Sixty-Six in Fort Lauderdale, Fla. For more information, please visit www.intertechusa.com/powersigns.