Jenn Gvozdek | December 15, 2017
Smart Communication Technologies: Building a Higher Quality of Life According to the United Nations, it is estimated that by 2050, roughly 66% of the world’s population will live in cities. Today national and local governments are already feeling the strain of urban growth with...
Doug Bannister | December 8, 2017
Every single customer interaction, sales transaction, operations report, and similar electronic record represents a wealth of potentially valuable information that can be used to shape business strategy, enhance customer experience and improve product design. Yet, a vast portion of this data sits...
Doug Bannister | December 1, 2017
It wasn’t so long ago that even the simplest of targeted digital communication seemed far-fetched to many marketing firms. In recent years, the ability of companies to analyze a customer’s interactions with online media and tailor their ad experience based on the results has seen...
hand touching wall screen
Jenn Gvozdek | November 17, 2017
It’s over. You can call it. The digital vs. analog debate was settled sometime in the early 2000’s when it became possible to walk around with the entirety of surviving human knowledge in your pocket. While businesses prefer digital because it is more efficient and analyzable,...