How Real-Time Access to Information Boosts Engagement and Personalization
Most organizations today understand the importance of gathering data to inform decision-making, but collecting data is only half the battle. After all, data has value only if it’s used—and using data to run a business more effectively means getting the right information to the right people at the right time on the right device. A recent IDG survey of digital trends and business challenges indicates that communications tools have a critical role to play in leveraging valuable data for business advantage.
Read the whitepaper to get more information on the survey results and learn how:
- Using big data is a big issue but not the only one
- Many business challenges involve sharing information
- Organizations are considering an array of communications tool to solve their business challenges