Personalize Your Advertising

Digital signs are an effective way to get the right message in front of the right audience.

Adveritising with Digital Signs

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One of the original digital signage applications was Advertising.

And it's still widely used for that today. Whether advertising products and services or upcoming promotions and events, organizations have long used digital screens to get their message in front of audiences. With Omnivex digital signage software, we enable you to do more than just put a rotation of advertisements on the screen. You can easily manage, schedule, and display content on any or all screens in your digital signage network.

 

How can you use digital signage for advertising?

interactive kiosk screen

Dynamic Content

Leverage Omnivex digital signage software to update content in real-time. By constantly refreshing your content, you keep your advertisements relevant and appealing to viewers.

bank advertising screen

Target by Location

Omnivex software lets you easily assign advertisements to play by individual screens, groups, or geographic locations. Accurately track results and provide proof of play information to advertisers.

QSR advertising screen

Schedule Content

Quickly update or change advertisements in real time with Omnivex software. Schedule ads to display at key times and locations to ensure the right message is in front of the right person at the right time.

retail advertising screen

Upsell Products

Omnivex digital signage software enables you to use digital screens throughout your business to sell complimentary products, services, or programs. Customize information by screen or location.

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HD Video

Using Omnivex software, you can captivate and engage your audience by displaying HD video advertisements that showcase your brand, products, or services.

social media on digital signage

Social Media

Integrate social media content into your digital signage using the Omnivex platform. Amplify your brand's online presence and foster social proof with user-generated content, reviews, and hashtags

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Data Integration for Better Brand Engagement

Integrate data from various sources with your Omnivex digital signage software to create more effective and targeted campaigns. Data-driven insights provide valuable information about viewer behavior, preferences, and engagement patterns, enabling you to refine your content and strategies for optimal results. You can tailor content to specific groups through demographic data and historical behavior, ensuring that messages are relevant and compelling.

Additionally, you can better understand how viewers engage with your content by analyzing data collected from digital signage interactions. Metrics such as dwell time, click-through rates (CTRs), and conversion rates offer valuable insights into which messages and visuals resonate most with your audience. This information will help you identify high-performing content and refine your messaging to capture and maintain viewer attention.

 

Leverage Technology

With Omnivex, you can integrate advertisements with other technologies, such as IOT sensors, to create a more personalized experience for the viewer.

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AR and VR

Augmented Reality (AR) and Virtual Reality (VR) technologies offer immersive experiences that captivate viewers. Integrate AR or VR content into your digital signage to create memorable and interactive encounters with your brand.

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IOT

IoT devices can collect real-time data from various sources, such as sensors, beacons, and mobile devices. By analyzing this data, you can tailor content based on weather or time of day. Advertise umbrellas when it is raining or ice cream when it is hot!

QR code on mobile phone

QR Codes

Make information portable by integrating QR codes on your digital signage to push content to mobile phones. Scanning a QR code can provide the potential customer with additional product information, customer reviews, upcoming sales, or promotional coupons.

How can digital signage transform your organization?

Explore how digital signage can revolutionize how your organization manages, processes, and communicates information. Reach out to one of our experts today!

Digital Signage Solutions in Advertising

Provide dynamic advertising with digital signage, including motion-based and static ads.

 

The Omnivex Platform

Manage your digital signage network with Omnivex, cloud-based SaaS model and an on-prem network-based model. 

Our Cloud-based Solution

Omnivex Ink is a web-based, cross-platform digital signage system that allows you to manage your digital communications with ease.

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Our On-Premise Solution

Flexible and robust, Omnivex Moxie, our on-prem solution, has been the leading digital signage software for more than 30 years. 

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