According to the United Nations, it is estimated that by 2050, roughly 66% of the world’s population will live in cities. Today national and local governments are already feeling the strain of urban growth with limited resources, and aging or outdated communications infrastructures. How will they handle this urban growth in the future? To adapt, cities have become Smart.
Disruption in an industry leads to innovation. Uber and Airbnb are two examples of companies that are disruptive and have turned an industry on its head. They created a peer-to-peer model that combines technology and business. Previously, these industries had cobwebs in their innovation labs. They had established markets dominated by a few main players. By companies such as Uber creating a sharing economy, consumers have greater access to goods and services that may have once been unavailable.
Every single customer interaction, sales transaction, operations report, and similar electronic record represents a wealth of potentially valuable information that can be used to shape business strategy, enhance customer experience and improve product design. Yet, a vast portion of this data sits unused. The critical last mile between this information and its application represents a massive area of business opportunity.
Digital signage is found in nearly every corner of the modern world. Companies are discovering the benefits of strategic messaging that can be deployed easily across the globe. However, the question many newcomers are asking, though, is: “Will digital signage really generate a tangible Return on Investment (ROI)?”
The simple answer is yes!
Artificial Intelligence (AI) is enabling organizations to create a more personalized digital communications experience. The AI market is predicted to rise to nearly $60 billion by 2025.
Transparency is quite a buzz word in the corporate world. Businesses across the globe are increasingly committing to improving their transparency—both internally and externally—mostly in effort to win back trust. While the rise of technology can increase transparency, it may also cause of substantial distrust (think data breaches, hacks, etc.). According to a PWC report, today’s CEOs think it’s harder for businesses to sustain trust in the digital age.